I must confess that I really had trouble with this concept for a long time.  I don’t think I’m particularly slow of mind or even a slow learner but I still had an issue with this.

I don’t know why I didn’t truly grasp the concept of how the internet works but I kind of believed the chat from Google and the Gurus etc. when they said that “if you write good content the links and traffic will come”.

You know what?  That’s just BS.  Good content is important because you need something to grab the readers (that’s you by the way – thanks), something to make the search robots think your site is a good thing for their visitors but they also want something else.

They want other sites to vote for you.  They count the number and quality of the links pointing to your site as votes.  Not all of these votes have the same quality and that is why Google at least have a thing they call Page Rank to help separate the link source values.  Other search engines may have a similar ranking but they don’t disclose that.

How do you get links?  There are thousands of places to get links and hundreds of different types of links available.  It is important to get a variety of links from a variety of different sites. 

Do you want to know what is wrong with all this?  Frankly it’s a bloody tedious process and the results are very slow in coming.  That’s why so few people do it properly or at all.

You could be like me and decide to believe that if you create good content other people will just naturally link to you but I gotta tell you that it just doesn’t happen.

There is just so much good content on the internet that you couldn’t read it all every day even if you could find it all.  So the content then has to be exceptionally great.  I’m not at all sure that I can do that every day or even once a month so I can’t rely on that.

I don’t like using other peoples content, although I have on occasion when it was relevant and had some value, as I like to express my own ideas in my own way.

There are quite a few people who have gone down the path of buying links or link builders but that can get expensive fast.  Others are using fully automated link building tools which effectively create massive spam links on all types of blogs, forums and other places all over the internet.

This site gets hit by these tools (the people and the software) on average 20 times per day.  They don’t get past the login page or the other automated blocking tools I have but it doesn’t stop them trying.

Ultimately these spam links are doomed as Google, Bing and Yahoo recognize the spammers footprints and downgrade both the links and the site they point to but I suppose that they manage to get sufficient weight of links to gain some benefit from them at least in the short term.

After all that seemingly bad news it is only fair for me to provide you with a solution.  Something I have been trialling for a couple of weeks now which works very well.

This is a semi-automated system of building links to your site in a reasonably generic manner but at a pace which delivers results reliably.

The system is called Backlinks Battleplan and not only tells you how to build the links Shane also tells you where to build them.  The absolute best bit is that tools to use this system are free.

I had a couple of issues with getting started with this and emailed Shane with some questions, he got back to me very fast and sorted everything out rapidly.

All I can do is tell you about this but if you have any idea about selling your book online after you have self-published then you really should not just check it out but you should buy it and start practicing.

Get it at Backlinks Battleplan.